![]() By staging a home, you enable buyers to see the property in its very best light. According to Betsy Wilber, a professional home stager at Artisan Staged Homes & Room Redesign, a staged home on average sells for 17% more and 87% faster than non-staged homes. Why? Homebuyers are more attracted to images and videos with well-furnished interiors rather than those of empty spaces, and we have the numbers to prove it. Which of these two real estate agents do you think will sell more properties and at a better price? Many buyers would go for real estate agent B. ![]() Real estate agent B: Promotes the property after staging it with exquisite furniture and other embellishments that make it look cozy and appealing. Real estate agent A: Sells the property as is-empty space with no furniture. Picture these two real estate agents trying to sell property in a competitive market: While creating interactive tours is more complicated, unlike guided tours, interactive videos let buyers have a better and more immersive feel of the property. Prospective buyers choose where they want to move within a property by clicking on unique hotspots in the field of view. With these types of virtual tours, clients choose how they want to interact with space. But for best results, the use of a panoramic camera that can capture 360-degree videos is recommended. Guided tours are perfect for promoting real estate because they are simple to produce-you can even use your smartphone to create them. However, with VR, guided tours are either entirely virtual or 360-degree videos. Guided tours are more like the typical promotional videos you see all the time on the internet. There are two types of 3D virtual tours that agents can use to market their listings. Real estate agents can use virtual tours for marketing their properties more effectively. Most importantly, buyers can visit multiple properties while in the comfort of their own homes. But not just walkthroughs-buyers can enter into space and measure the scale of the rooms, determine the height and texture of kitchen countertops, etc. By simply putting on VR headsets, clients can experience immersive, three-dimensional walkthroughs of the properties. With the help of VR, homebuyers can visit the property virtually and from anywhere. The same goes for virtual and augmented technologies. However, you can solve these problems by leveraging technology.Īs mentioned by Paperless Pipeline, a transaction management software company, automation saves your business money and clients’ time. And in that case, visiting the property is not only time consuming but expensive, as well. Things can get even more complicated if the property is hundreds or thousands of miles away from where the client lives. While this approach certainly gets things done, it can be time consuming and inconvenient to both parties. ![]() Traditionally, when someone wants to buy property, they will contact a real estate agent, and both will agree on the day and time to view the property. In this article, we’ll discuss the various ways virtual reality has transformed real estate marketing. With VR, buyers can enter any space to experience the scale of the rooms and do much more. People interested in buying a home no longer need to travel for miles to visit the property since they can now visit the property virtually. Virtual reality has been “the next big thing in tech” for quite a while now and is making waves in real estate, thanks to the ongoing COVID-19 pandemic. VR gives users a simulated experience that can be similar to or completely different from the real world. Virtual reality (or VR) is the use of technology to create a three-dimensional image or environment that can be interacted with. ![]() This guest post comes to us from Stewart Dunlop of Paperless Pipeline.
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